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Casey Botticello

Hey everyone! My name is Casey Botticello, and I am the creator or Blogging Guide, an award winning writing community that explores the digital publishing landscape.

I created Medium Course as both a blog full of free resources and a course for Medium writers. In addition to publishing thousands of articles on Medium over the past several years, I have a top writer on Medium in numerous categories, and my articles have received over 10,000,000 views!

If you have any questions about Medium or want to contact me please use my contact page or reach out to me through my personal website.

-Casey

On Medium, storytelling is key to attracting and keeping followers. Readers are drawn to genuine tales that echo real experiences and emotions. Authentic storytelling not only builds trust but also makes your stories stand out in a crowded digital space. The power of storytelling lies in its ability to connect people. When stories are shared …

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Data visualization is a powerful tool that can elevate the quality of Medium articles. By incorporating graphs, charts, and maps, writers can turn complex data into easy-to-understand visuals. Readers love articles that provide clarity and insight. Using colors and simple designs can emphasize the main points. Interactive graphs, for example, make it easier for readers …

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Using reader polls for interactive Medium stories is a fantastic way to engage your audience and make them feel part of your writing process. Conducting polls allows you to gain valuable insights into your readers’ preferences and interests. By integrating these interactive features, authors can create a more personal connection with their audience. Interactive elements …

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Medium’s Highlights feature is a fantastic tool for boosting engagement on articles. By allowing readers to highlight specific sections, writers can gain insights into what resonates most with their audience. The act of highlighting shows others which parts of a story are impactful or interesting, creating more interaction between authors and their readers. For writers, …

Read More about How to Use Medium’s Highlights Feature to Boost Engagement