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Casey Botticello

Hey everyone! My name is Casey Botticello, and I am the creator or Blogging Guide, an award winning writing community that explores the digital publishing landscape.

I created Medium Course as both a blog full of free resources and a course for Medium writers. In addition to publishing thousands of articles on Medium over the past several years, I have a top writer on Medium in numerous categories, and my articles have received over 10,000,000 views!

If you have any questions about Medium or want to contact me please use my contact page or reach out to me through my personal website.

-Casey

Crafting a content strategy for long-term success on Medium can transform casual writing into impactful storytelling. The key to achieving sustained engagement lies in creating content that consistently captivates and resonates with the audience. By focusing on timeless topics and understanding reader interests, a writer can build a flourishing presence on the platform. To get …

Read More about Creating a Content Strategy for Long-Term Success on Medium

Crafting long-form content on Medium needs more than just interesting words. Readers often skim through articles, so making sure your content is easy to read is key. Structuring your content with clear headers and subheaders can significantly boost readability, making it more engaging for your audience. Using bullet points and visuals helps break down the …

Read More about How to Format Long-Form Content for Maximum Readability on Medium

Attracting followers from various niches on Medium requires a strategic approach to writing. Choosing topics that resonate across multiple interests while still being authentic and insightful is important. Engaging storytelling and fresh perspectives can pique the curiosity of readers and encourage them to follow for more content. Writers should experiment with articles in different niches …

Read More about How to Write Medium Articles That Attract Followers from Different Niches

Creating a successful online presence requires engaging content and an active readership. Medium’s newsletter feature can be a powerful tool to boost your readership by connecting directly with your audience. With helpful strategies, this feature allows writers to turn casual readers into loyal subscribers. Writers can use the newsletter to highlight popular stories and authors, …

Read More about How to Use the Medium Newsletter Feature to Grow Your Readership