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How to End a Medium Article (Medium Story Conclusion & CTA)

How to End a Medium Article (Medium Story Conclusion & CTA)

Are you a Medium writer looking to improve your story conclusions and calls to action (CTAs)? Look no further! As an experienced Medium writer, I have learned the importance of ending your article strong. Your conclusion is the last impression you leave on your readers, and it can make or break their overall experience.

In this article, I will share my tips and tricks for writing powerful conclusions that leave a lasting impact. I will also discuss the role of CTAs in Medium stories and provide examples of effective CTAs that encourage engagement and promote your brand. Whether you’re a seasoned Medium writer or just starting out, these tips will help you take your writing to the next level and leave your readers wanting more.

Identifying the Purpose of Your Conclusion

Establishing Your Goals

As I wrap up my Medium article, it’s important to identify the purpose of my conclusion. What do I want my readers to take away from this piece? Do I want to inspire them to take action, educate them on a specific topic, or simply entertain them? Establishing clear goals for my conclusion will help me craft a strong and effective ending that resonates with my audience.

Understanding Your Audience

To create a conclusion that truly resonates with my readers, I need to understand my audience. Who are they, and what are their needs and interests? What do they hope to gain from reading my article? By keeping my audience in mind as I write my conclusion, I can tailor my messaging to their specific needs and create a more impactful ending.

Crafting a Compelling Conclusion

Crafting a compelling conclusion is essential for any Medium article. It is the final chance to leave a lasting impression on the reader. Here are three sub-sections that can help you write a powerful conclusion.

Revisiting Key Points

Revisiting key points is an effective way to remind the reader of the article’s main ideas. You can summarize the main points in a few sentences or bullet points. It can help the reader remember what they learned and reinforce the article’s message.

Providing a Fresh Perspective

Providing a fresh perspective can be a great way to end an article. It can be a surprising twist or a new angle on the topic. It can make the reader think differently about the subject and leave a lasting impression.

Creating a Sense of Closure

Creating a sense of closure is important to signal the end of the article. You can do this by using a concluding sentence or paragraph that wraps up the article’s main ideas. It can also be a call-to-action that encourages the reader to take action or continue the conversation.

Crafting a compelling conclusion can make a big difference in the impact of your Medium article. By revisiting key points, providing a fresh perspective, and creating a sense of closure, you can leave a lasting impression on the reader.

Implementing a Strong Call to Action

1. Emphasizing the Importance of Your CTA

As a writer, I know that the conclusion of any article is just as important as the introduction. It’s your last chance to make an impression on your reader and leave them with something valuable. That’s why it’s essential to have a strong call to action (CTA) in your conclusion.

A CTA is a statement that encourages your reader to take a specific action. It could be anything from signing up for your newsletter to checking out your latest blog post. Whatever it is, your CTA should be clear, concise, and compelling. It’s your chance to engage your reader and keep them coming back for more.

2. Making Your CTA Clear and Direct

When it comes to crafting a CTA, clarity is key. You want your reader to know exactly what you’re asking them to do. If your CTA is too vague or confusing, your reader might not take any action at all.

To make your CTA clear and direct, use simple language and avoid jargon or technical terms. Be specific about what you want your reader to do, and make it easy for them to take that action. For example, instead of saying “check out my website,” say “click here to visit my website.”

3. Using Persuasive Language

Finally, using persuasive language can help make your CTA more compelling. Use action words like “download,” “subscribe,” or “join” to encourage your reader to take action. You can also create a sense of urgency by using phrases like “limited time offer” or “act now.”

When crafting your CTA, think about what will motivate your reader to take action. What’s in it for them? How will they benefit from taking the action you’re asking them to take? By answering these questions and using persuasive language, you can create a CTA that’s both clear and compelling.

Common Mistakes to Avoid

As a writer, I have learned that the conclusion is just as important as the introduction. It is the final impression you leave on the reader, and it can make or break your article. Here are some common mistakes to avoid when ending your Medium article:

1. Avoiding New Information

One mistake I used to make was introducing new information in the conclusion. This can be confusing for the reader and may leave them feeling unsatisfied. Instead, focus on summarizing the main points of your article and tying them together in a cohesive way.

2. Evading Overused Phrases

Overused phrases such as “in conclusion,” “to sum up,” or “in summary” can make your conclusion sound cliché and unoriginal. Instead, try to come up with a unique and memorable way to end your article. Use your own words and writing style to create a lasting impression.

3. Dodging Weak Language

Weak language such as “maybe,” “sort of,” or “kind of” can undermine the strength of your conclusion. It makes you sound unsure of yourself and can make your article seem less authoritative. Instead, use strong and confident language to leave a lasting impression on your reader.

Final Thoughts

Writing a powerful conclusion for a Medium article is crucial to leave a lasting impact on your readers. It’s your last chance to convince them to take action, share your story, or leave a comment.

Medium continues to be a great platform for creators to monetize their online writing! I hope you found this guide covering how to end a Medium article, useful! If you want to learn more about Medium, check out the free content on our blog! If you are still in need of more detailed strategies for making money with Medium, you can also check out my Medium course.Edit