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Casey Botticello

Hey everyone! My name is Casey Botticello, and I am the creator or Blogging Guide, an award winning writing community that explores the digital publishing landscape.

I created Medium Course as both a blog full of free resources and a course for Medium writers. In addition to publishing thousands of articles on Medium over the past several years, I have a top writer on Medium in numerous categories, and my articles have received over 10,000,000 views!

If you have any questions about Medium or want to contact me please use my contact page or reach out to me through my personal website.

-Casey

Keywords play a crucial role in making Medium articles visible and engaging. They help writers connect with their target audience by making their content searchable and relatable. Strategically using keywords can significantly boost a writer’s reach and impact on Medium. In the crowded space of online writing, standing out is essential. Keywords guide readers to …

Read More about The Importance of Keywords in Medium Articles: SEO for Writers

Engaging readers on Medium is an art that blends creativity with strategic techniques. Storytelling can make a significant impact on how well readers connect with the content. Incorporating storytelling techniques like interactive elements and the hero’s journey keeps audiences hooked and encourages them to stay longer on the page. Writers on Medium know the value …

Read More about Storytelling Techniques that Boost Reader Engagement on Medium